Shu Qi’s 20-year history of "national goddess" is tempered, and behind the financial quotient is "full of emotional intelligence"

Author: Guangying Chongmei Editor: Zheng Daosen

There is a saying in Zhihu that when a man begins to like Shu Qi, he grows up.

Shu Qi’s appearance is highly appraised in the fashion circle and entertainment circle. She is neither a traditional oriental jasper nor a Fan Bingbing charm. Shu Qi’s appearance reveals a kind of wild sex appeal, which is simply full of amorous feelings.

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In the past 20 years, after all, Shu Qi put on those clothes one by one through one work, and her seemingly casual and firm growth track is unique among Chinese actresses.

Behind the super-strong control of her career, this stubborn woman will still write down those chicken soup that are not very clever on Weibo: "Commitment is like farting, which was earth-shattering at that time, and then pale and powerless." "Now I, you care about it, and later I, you can’t afford it." After receiving the bouquet thrown by Zhang zhen’s wife, Shu Qi will also shed tears on the spot …

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Shu Qi’s casual attitude towards marriage is almost a thorough understanding of world affairs, which is in sharp contrast with the vigorous century wedding of some stars.

Such a state of mind also doomed that neither Shu Qi nor Feng Delun would become careerists like Fan Bingbing, nor would they become shrewd investors like Huang Xiaoming.

When we sort out Shu Qi’s investment experience, every investment is almost rational, but more is her "good heart". Just like her movies, they almost never push too hard, and they always seem to be leisurely, but there seem to be too many stories hidden behind their faces.

How does Shu Qi control her life as a "national goddess" tempered in 20 years?

 

Jing Wong, the Hong Kong director, may have mixed Shu Qi’s love and hate so far.

In 1996, 20-year-old Shu Qi went to Hong Kong from Taiwan Province to develop alone, which was discovered by Jing Wong. He shot three-level films such as Red Light District, Jade Pu Tuan’s Heart Sutra, and even performed in Heart Sutra of Jade Girl, and some fans thought that Shu Qi was "crushed by strength" by Loretta Lee, who also starred in it.

Shu Qi and former agent Wen Juan.


Wen Juan, the agent, contributed to her successful transformation from a sexy actress to a real actress. In 1997, Wen Juan introduced her to Tung shing Yee’s Porn Men and Women, and won the Best Supporting Actress and Best Newcomer in the 1997 Hong Kong Film Awards, becoming the only actress in the history of Hong Kong film to win this honor. Since then, Shu Qi has entered the mainstream film circle.

It was Hou Hsiao-hsien who really recognized her acting skills and became a first-line actress. Since their collaboration in Millennium Mambo in 2001, they have cooperated in four films in 15 years, among which Nie Yinniang, a heavyweight work, has enabled her to draw a rich and colorful stroke in the history of Chinese movies.

Xiaogang Feng’s two films, If You Are the One, give full play to her commercial value, and "Demonizing the Journey to the West" and "Seeking the Dragon" constantly add points to it.

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Today’s Shu Qi, from the inside out, exudes a completely different temperament from 20 years ago, or even 10 years ago. It is no exaggeration to say that she is a "national goddess", although not everyone can control the kind of "wild" revealed in her eyes.

Purchased by high-end brand advertisers, worth hundreds of millions of dollars.

Whether the "national goddess" is cultivated or not is most intuitively reflected in her income, especially the advertising endorsement income. Shu Qi, with its mature charm, is more sought after by high-end brand advertisers. Bulgari, Sofia, Head & Shoulders, Mentholatum and other products have all sought Shu Qi’s endorsement, and it is said that each endorsement fee is at least several million yuan.

Some foreign media have calculated that her current worth is about 20 million US dollars (about 136 million yuan).

If this data is really accurate, it means that Shu Qi’s property after more than ten years of hard work is not as good as Fan Ye’s income in one year. When Forbes published the list of the world’s most profitable actresses in 2015, Fan Bingbing ranked fourth with $21 million.

But in fact, Shu Qi’s assets can’t be only this. After her two important roles, Demon on a Journey to the West and Dragon Pursuit, her ability to attract gold can’t be so low.

According to the data of Forbes celebrity list over the years, Shu Qi has been on the list since 2010, ranking above average every year, and the income obtained within six years is estimated to be about 200 million yuan.

Forbes’ annual income includes comprehensive expenses such as film pay, endorsement, variety show, etc. With Shu Qi’s current position in the circle, the film pay can reach tens of millions. Hou Xiaoxian once ridiculed the 90 million budget of Nie Yinniang. "Otherwise, what do you think 90 million NT dollars (about 22 million RMB) can shoot? Shu Qi paid 40 million yuan (about 9.7 million yuan) and Zhang zhen 50 million yuan (about 12 million yuan), and it was gone. "

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For the popular variety show in China, although Shu Qi was not diligent, he was not absent. In 2015, "super brain" was exposed to nearly 10 million rewards on its debut in the mainland variety show. In 2016, it joined "Burning Boys" and the upcoming "Twelve Ways to Taste 3". I think that after one year, the rewards will only be more or less, and it will be properly paid.

Open a restaurant, buy a house, collect famous wines and watches, and have emotional intelligence behind the financial quotient.

Super brain once measured Shu Qi’s IQ at 130, while the average person was around 100. Her emotional intelligence is also well-known in the circle.

When we take stock of Shu Qi’s investment resume, she is not a top savvy investor, but almost every investment reveals the integration of financial quotient and emotional quotient.

The most popular restaurant in the circle is Shu Qi. Many years ago, I invested in "KiKi" series restaurants in Taiwan Province with friends such as Lan Xinmei and Tao Jingying, specializing in Sichuan cuisine and Thai cuisine. Now there are seven branches in Taiwan Province, including Yanji Founding Store and Eslite Xinyi Store.

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In Hong Kong, Familiarity, together with Wen Juan and others, opened a Ningji Hot Pot Restaurant, which has now developed into a chain enterprise across the mainland of Hong Kong and Taiwan, with a total of five in these three places. The coordinates of the mainland are in Hangzhou, and Uncle Nanpai is also a fan of it, which was specially recommended by Weibo.

In Shu Qi, Beijing, she also devoted herself to catering. On the basis of the excitement of Taiwan night market and the style of desktop lunch, she launched No.4 kitchen to provide desktop catering. At present, there are five branches in Beijing, including Gongti North Road and Xiaoyun Road.

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Besides catering, Shu Qi pays more attention to investing in real estate, because unlike buying funds, real estate can preserve its value and achieve more stable income. There are different opinions about how many properties Shu Qi has. Some people say that she has bought properties in Hongkong, Taiwan Province, Singapore, Beijing and other places, but this is just a legend. Only a mansion worth 14 million yuan in Beijing has been really exposed.

The mansion is located in the suburb of Shunyi, a villa area named "Blue Coast Lishe". The villas here are permeated with the style of English and French country houses, and the building facilities are luxurious and comfortable. The villa area is not too far away from the headquarters of Huayi Company. There are many big names in the entertainment circle living in the neighboring villa area, and all supporting facilities in this villa area are excellent. It is understood that what Shu Qi bought is a single-family villa with an area of 597 square meters. In addition, Shu Qi also likes to collect famous watches and red wine.

In contrast, Feng Delun, the newlywed husband, only runs a film company called Breakthrough, and is currently making "Control of the City" and "The True Color of Heroes" (remake). It seems that this constantly chauffeured son of a star and businessman family has no intention of chasing after Shu Qi in wealth.

However, whether in Shu Qi or Feng Delun, economic independence and strength have finally achieved the casualness and freedom of life.


The first article: On Entertainment Capital (yulezibenlun)